In 1853 Levi Strauss opened a dry goods company in San Francisco at the height of the California Gold Rush. White he was working he recognized a need among hardwoking people: clothes built to endure anything. He and tailor Jacob Davis combined copper rivet reinforcements with tough denim, leading to the first manufactured waist overalls in 1873. Today we call them blue jeans.
Blue jeans are still the core of Levi’s. Since the collection has grown into wider collection offering jackets, sweaters, t-shirts and accessories – all brand with iconic Levi’s logos like Levi’s Batwing or Housemark.
Buy original Levi’s jeans and sweaters from official re-seller ScandinavianFashionStore.com
This website uses cookies to improve your experience while you navigate through the website. Out of these cookies, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may have an effect on your browsing experience.